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HBCU HEROES - LEGACY CLASSIC CAREER SUMMIT
Branching from the Invesco QQQ Legacy Classic Basketball Tournament founded by Michael B. Jordan, the Legacy Classic Career Summit was a birthed by HBCU Heroes, providing an opportunity for HBCU grads across the country to accelerate their career placement by connecting with several Fortune 500 companies.
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Facilitating the event during covid presented unique challenges that 12/24 Media was able to overcome through the assistance of marketing, branding, and messaging services.
OUR CONTRIBUTION
Copywriting
Cinematography
Logo Re-Design
Social Media & Web Content
COPYWRITING EXAMPLES
OUR IMPACT
2021 GOAL: INCLUSION
Increasing the exposure and career opportunities of HBCU students across the nation.
1K+
212%
100+
Students served for the inaugural Legacy Class Career Summit,
virtually & in person.
Increase in social campaign engagement.
Career placements.
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