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HBCU HEROES - LEGACY CLASSIC CAREER SUMMIT
Branching from the Invesco QQQ Legacy Classic Basketball Tournament founded by Michael B. Jordan, the Legacy Classic Career Summit was curated by HBCU Heroes, providing an opportunity for HBCU grads across the country to accelerate their career placement by connecting with several Fortune 500 companies.
Facilitating the event during covid presented unique challenges that 12/24 Media was able to overcome through the assistance of marketing, branding, and messaging services.
OUR CONTRIBUTION
Copywriting
Cinematography
Logo Re-Design
Social Media & Web Content
COPYWRITING EXAMPLES
OUR IMPACT
2021 GOAL: INCLUSION
Increasing the exposure and career opportunities of HBCU students across the nation.
1K+
212%
50+
Students served for the inaugural Legacy Class Career Summit,
virtually & in person.
Increase in social campaign engagement.
Career placements.
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